UNLOCKED with Tracy Wilson

How to Amplify Your Mission & Message with a Well-Optimized Guest Marketing Campaign

May 11, 2022 Tracy Wilson / Jason Cercone Season 4 Episode 167
UNLOCKED with Tracy Wilson
How to Amplify Your Mission & Message with a Well-Optimized Guest Marketing Campaign
Show Notes Chapter Markers

🎙Now that you have your podcast, brand and website setup, how do you maximize all of those to get booked as a guest on top-ranked podcasts & leverage the authority-building power of the podcast platform? 🐱‍🏍Join Tracy Wilson and special guest Jason Cercone to unlock those strategies.

🌟 Topics in This Episode:🌟 

10:18   Podcasting still great opportunity
11:03   Position yourself as an authority and expert
12:11   Wanna know why large & small companies are using PODCASTS for advertising?
17:34   How to be a good guest on a podcast
 24:34   Avoid these common podcast guest mistakes

  •  Be certain the host interviews guests 
  • Have they produced fresh content in the last 30 days?
  • Evaluate the cover art and description of the show
  • Ratings & Reviews
  • Presence outside of the podcast
  • Assess their website & social media
  • Listen to the podcast: does the messaging & objectives align?

 34:18 How valuable is the download metric for podcasts?
 52:46 10 Tips for becoming a valuable, fully optimized podcast guest 

 Jason Cercone Quotes

  •  People are attracted to other people that tell a good story
  • You have your own unique perspective to offer

 CONTACT Jason Cercone

https://jasoncercone.com/
https://www.linkedin.com/in/jasoncercone/
https://twitter.com/jasoncercone
https://www.instagram.com/jasoncercone/

 Be sure to grab his FREE Strategy Guide
 "10 Tips for becoming a valuable, fully optimized podcast guest"
 using this link👉 https://jasoncercone.com/unlocked

 Would you prefer to have someone hold your hand through the process of setting up your own podcast? Check out Tracy's 14 Day Live Show Launch Accelerator

https://freedomseekhersway.com/lsla

Podcasting still great opportunity
Position yourself as an authority and expert
Wanna know why large & small companies are using PODCASTS for advertising?
How to be a good guest on a podcast
Avoid these common podcast guest mistakes
How valuable is the download metric for podcasts?
10 Tips for becoming a valuable, fully optimized podcast guest